Kids and commercials

Two examples of why a catchy jingle can really help sell a product (and why my kids are so darn funny).

Brynn's current favorite song is the Free Credit Report. com song. No less than 20 times a day I hear her singing away...

F R E E that spells free. Credit report dot com, baaaaby. (Heavy emphasis on the baby, must be her favorite part).

Now lest you think she doesn't know what she's singing about, I recently overheard this conversation.

Grace: Brynn, it's supposed to be dot coN. With an N.
Brynn: No, no. It's dot coM. MMMM. CoM.
G: No, Brynn. That's wrong.
B: No, Grace. You're wrong. It's com, like on the Internet. You look it up on the Internet and get something free. That's why they say F R E E. Free. Dot CoM.

So, word.

Grace has been struck by a different, and dare I say slightly inappropriate, jingle. One afternoon from the back of the car I hear in her loudest singing voice belt out...

"Viva Viagra! Viva Viagra. Viva. Viva. Viaaaaggggrrrraaaa!!!!!"

I about spit Coke all over the windshield.

L: "Um, Grace."
G: "What?"
L: "The song is actually supposed to be Viva Las Vegas."
G: "What? No, it's not. It's Viva Viagra. I saw it one TV."
L: "I know, but they sing it wrong on TV. It's actually Viva Las Vegas."
G: "Well that's weird. I like Viva Viagra better."
L: "Yes, but I don't want you to sing Viva Viagra anymore."
G: "Why not?"

Now a mom has to tread carefully here, because like all 8 year old children, when this one realizes you don't want her to say something she says it at least 70 more times, just to show you who's boss.

So in a split second, I decided on a diversionary tactic that involves child swearing and said, "well Viagra is medicine and singing about medicine is stupid."

G: "Ooooo, you said stupid. We don't say stupid mom, but you said it."
L: " Did I?" I ask feigning wide eyed innocence. "Oh sorry. Me and my mouth. I'll try to stop saying stupid."
G: " You said it again!!"
L: "What did I say? stupid? shoot. Stupid."

Grace is now lost in giggling, she totally gets my joke. She knows I'm faking it, knows I'm saying stupid on purpose and its oh so funny. Crazy mom.

So no need to wonder if advertising is effective. We get it.

Comments

Brynn said…
Hahaha! I hope she sings a little of her jingle in primary. That would be cute. Hehehe.
Marlie told me one time in Kohl's (in her usual loud voice) that she could see the mannequin's penis. It was in the girls department mind you. We had to have a little talk after that one. I love their innocence.

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